​PRIVACY POLICY

This Policy constitutes basic information about the purposes, methods of processing and security of your personal data, as a user of the website: mkuzniacka.com (hereinafter referred to as the Website). By reading the Privacy Policy, you will learn who is the administrator of your personal data, what personal data is collected by the Website, for what purposes it is used and how it is protected.§1. Basic information.1.The administrator of your personal data is: Karolina Kuźniacka, an entrepreneur entered in the Central Information and Register of Business Activity under the name: Wood and smile Karolina Kuźniacka Warszówka 50e 62-800 Kalisz, NIP 6181794922 2.Contact with the Administrator is possible via: 1)e-mail: mkuzniackaa@gmail.com2)by phone: 691019998§2. Principles of data processing. 1. The Administrator processes personal data in compliance with the following principles: 1) based on a legal basis and in accordance with the law (legalism); 2) reliably and honestly (reliability); 3) in a transparent manner for the data subject (transparency); 4) for specific purposes and not "just in case" (minimization); 5) no more than necessary (adequacy); 6) with care for the correctness of data (correctness); 7) no longer than necessary (timeliness); 8) ensuring appropriate data security (security). §3. Purposes, legal basis and scope of data processing. 1. We will process your data: 1) for contact purposes, in order to respond to your message sent to us directly by e-mail, via a form, via a Social Media channel or in response to telephone contact based on the implementation of the legitimate interest of the Administrator related to the need to provide you with a response; 2) for marketing purposes, solely on the basis of the consent granted by you; 3) for information purposes, to provide you with important information regarding the services you use via our Website; 4) for purposes related to our company profile in social media (such as Facebook / Instagram) on the terms specified by the owners of a given medium (portal) and to provide information therein about our products, promotions and other news regarding our activities, which we consider to be our legitimate interest; 5) for technical purposes using cookies (technical cookies), based on the legitimate interest of the Administrator related to the proper operation and functioning of the Website; 6) for statistical and analytical purposes, if you have agreed to our use of cookies for analytical purposes (analytical cookies); 7) for marketing purposes, if you have agreed to our use of cookies for marketing purposes (marketing cookies); 8) for the purposes of archiving telephone numbers, messages, e-mails, based on the legitimate interest of the Administrator related to protection against claims; 9) for the purpose of analysing anonymous information. This information is collected through our Website, such as: information about the browser, operating system, device, time spent on the website, transitions between pages, clicks on links, approximate location, age range, gender. This information is anonymized, is collected through the advertising and analytical systems of our partners. It does not allow identification and assignment to a specific user. This information is used for marketing, analytical and statistical activities. 2. We process your data to the extent of: 1) if you send us a message by e-mail, via a form, Social Media channel or provide information by phone, we will process the data that will be included in this message. Providing us with data in this way is voluntary. You can ask us to delete this data at any time; 2) if you like a post, leave a comment, write, react or otherwise join our profile on social media (e.g. Instagram), we will process your data that you provided in a given medium and to which we will have access. In order to end the processing, you can end your subscription to our profile; 3) the remaining data that we process is the IP address and other data saved in cookies. You decide to what extent we will be able to use cookies with your data. Providing us with data in this way is voluntary. You can change your preferences at any time. You can do this in your web browser or after deleting the saved cookies from our Site; 4) using APIs (application programming interfaces) provided by external partners to integrate various functionalities, such as maps, analytical services, advertising or social media. Using these APIs may lead to the creation of 1. We do not use automatic profiling on the Website to create marketing campaigns based on measuring user activity, thanks to which we would be able to direct advertising material selected by us to a precisely indicated user. 2. Although we use the advertising systems of our partners (Facebook, Google), the information and data they obtain about your activity on the Website, based on which we can create marketing campaigns, are not automatic profiling, because on their basis we are not able to make decisions about you as a specific user (e.g. showing you a specific advertisement). We can only create advertisements for groups of users, based on general statistical data provided by partners. We are not able to ensure that a specific user sees an advertisement selected by us based on activity data. 3. More information on how our partners profile users and create groups of recipients can be found in their privacy policies in the paragraph below. §5. Recipients of data and the intention to transfer data to a country outside the EEA or an international organization. 1. Depending on the purpose for which we process your data, the recipients of your personal data may be: 1) state offices and other public institutions, to the extent that the obligations to transfer data result from the provisions of the law in force in the territory of the Republic of Poland, for purposes related to the implementation of legal obligations incumbent on the administrator, such as pursuing legal claims, fulfilling tax obligations and other proceedings regulated by the relevant provisions of law; 2) the software provider of the Website (hosting, server, domain); 3) entity dealing with programming support for the Website; 4) entity dealing with marketing support for the Website and handling Social Media channels; 5) provider of software for storing data and documents in the cloud; 6) provider of software for managing cookies and the scope of processed data; 7) if you have agreed to marketing cookies, your data saved in cookies will be transferred to our advertising partners (Facebook, Google); 8) if you have agreed to analytical cookies, your data saved in cookies will be processed by the entity providing software for analyzing traffic on our Website (e.g. Google Analytics). 2. Your data is not transferred to countries outside the EEA or international organizations, except in the case of data processing by entities: 1) Google Inc. based in the USA in the field of traffic analytics on the website in the Google Analytics system and providing additional functions (such as Google Maps, Google Search Console) related to the proper functioning of the Website and displaying search results. See how Google processes and protects your data. This browser add-on will allow you to manage the scope and level of access to data collected by Google Analytics; 2) Google Inc. based in the USA in the scope of advertising and measuring their effectiveness in the Google Ads system. See how Google processes and protects your data; 3) Facebook Inc. based in the USA in the scope of handling accounts and access to data in social media (Facebook, Instagram), advertising and measuring their effectiveness related to the installation of the Facebook pixel and the Conversion API on the website. See how Facebook processes and protects your data; 4) Google Inc. based in the USA in the scope of virtual disk software used to store company documentation (customer and contractor service process documentation and GDPR documentation). See how Google protects your data; 5) Google Inc. based in the USA in the scope of handling videos embedded on the website from the YouTube browser. Google collects data on your preferences, activities related to watching videos, which may affect the displayed ads and the shape of your playlists. See how YouTube takes care of the privacy of your data. §6. Data storage period. 1. We are unable to specify a single period for which we will process your data. 2. If you have provided us with your data in a message sent by e-mail, telephone, via a form or via social media where we have our company profiles, we will process your data until you submit a request to delete this data or object to processing, but also in the case in which we consider that we have fulfilled the legitimate interest of the Administrator. §7. User rights. 1. In connection with the processing of your data, you have the following rights: 1) access to the content you your data and the right to rectify, delete, limit processing; 2) the right to transfer data; 3) the right to object; 4) the right to withdraw consent to their processing at any time and in any form, unless the data is processed for the purpose of performing a contract by the Administrator, for the Administrator to fulfill legal obligations towards state institutions or for the purpose of implementing the legitimate interests of the Administrator. 2. You also have the right to lodge a complaint with the President of the Personal Data Protection Office (to the address of the Personal Data Protection Office, ul. Stawki 2, 00-193 Warsaw). 3. More information on the protection of personal data can be found on the website of the Personal Data Protection Office: www.uodo.gov.pl §8. Information about cookies. 1. We use cookies on our website. 2. We have installed a plug-in on the Website that allows you to independently manage the scope of personal data processing through cookies. This plugin complies with the latest Consent Mode v2 requirements, which ensures a high level of personalization and privacy protection. The plugin's author is a certified Google partner, which confirms the use of best practices and standards in the field of user data and cookie management. Thanks to this functionality, you can easily and intuitively adjust data processing settings to your own preferences. 3. Cookies (cookies) are small text files stored on users' devices while browsing the Website. They are used to facilitate the use of our Website, improve the quality of services and enable the analysis of user traffic and behavior. 4. Cookies can be permanent (permanent) or temporary (session). Permanent cookies are stored on the user's device for a specified period of time or until they are deleted by the user. Temporary cookies are deleted when the browser is closed. 5. We use our own cookies and third-party cookies. Our own cookies are used to ensure the proper operation of the Website, personalize content, save user preferences and analyze statistics. Third party cookies are used by external analytical, advertising and social media integration tools. 6. Users have the right to control and limit the way cookies are used on our site. Most web browsers allow you to manage cookies, including blocking, limiting or deleting cookies. Detailed information on cookie management can be found in your browser settings. 7. Please note that disabling or limiting cookies may affect the functionality of the Site and the quality of the services provided. 8. We use different types of cookies on our site to better adapt to the needs of users and ensure optimal use of the Site. 9. Technical cookies: These are necessary for the proper functioning of the Site. They allow you to maintain a user session, handle forms, remember preferences and ensure the security of the Site. 10. Marketing cookies: They allow for the personalization of advertisements and the conduct of remarketing activities that are tailored to the interests and preferences of users. They are also used to measure the effectiveness of advertising campaigns and to optimize advertising content.11. Analytical cookies: They are used to collect information about how users use the Website, such as the number of visits, pages visited, time spent on the website or the source of traffic. The data obtained helps to analyze and optimize the Website, improving its functioning and adapting content to the needs of users.§9. Why do we use cookies?1. Comfort of using the Website: cookies (cookies) can significantly affect the comfort of using the Website. 2. Content personalization: cookies allow you to customize the content displayed to the user's preferences and interests, which makes the site more attractive and useful. 3. Remembering settings: Cookies allow the site to remember the settings selected by the user, such as language, layout or colors, which allows for faster and more convenient use of the service. 4. Logging in: cookies allow you to store information about the logged in user, which allows you to easily switch between different sections of the Site without having to log in again. 5. Maintaining the session: cookies allow the site to track the user's activity on different subpages, which allows you to easily return to recently visited sections or continue unfinished activities, such as filling out forms. 6. Performance optimization: cookies can be used to analyze traffic and user behavior on the site, which helps to optimize its efficiency and the delivery of high-quality content.7.Advertisements: cookies enable the display of personalized advertisements that are tailored to the interests and needs of the user. Thanks to this, advertisements are less intrusive and more relevant.8.Integration with social media: cookies enable integration with social networking sites such as Facebook, Twitter or Instagram, which enables easy sharing of content and the use of additional functions such as commenting or liking.§10. Functions of technical cookies. 1. Maintaining the user's session: technical cookies allow the user's session to be maintained while navigating the page, allowing you to move between different sections of the Site without having to log in again or enter the same information. 2. Remembering user preferences: thanks to technical cookies, the site can store information about user preferences, such as the selected language, font size, color settings or other personalization elements. 3. Handling forms: technical cookies support the functioning of forms on the site, such as login, registration or contact forms, ensuring the correct processing of data entered by users. 4. Optimizing the performance of the Site: the use of technical cookies allows the performance of the Site and the loading speed of individual elements to be monitored, which allows for the optimization and improvement of the quality of the services provided. 5. Security: technical cookies help ensure the security of the Site and its users, for example by verifying the identity of users, detecting hacking attempts or protecting against CSRF (Cross-Site Request Forgery) attacks. §11. Functions of analytical cookies. 1. Measuring website traffic: analytical cookies allow us to monitor the number of visits, unique users and page views, which gives us an overall picture of the popularity and performance of the Site. 2. Analyzing user behavior: thanks to analytical cookies, we can collect information about how users move around the site, such as the time spent on individual subpages, navigation paths and where they leave the Site. 3. Conversion optimization: analytical cookies help us identify elements of the Site that affect the effectiveness of achieving business goals, such as registration, placing an order or filling out a contact form. 4. User segmentation: the use of analytical cookies allows us to group users according to various criteria, which allows us to better adapt the content and offer to the needs of individual segments. 5. A/B testing: analytical cookies are used to conduct A/B tests, which consist of comparing two versions of the Website to see which one meets the intended goals better. These tests help optimize the appearance, functionality and content of the Site. §12 Functions of advertising cookies. 1. Personalized advertising: marketing cookies enable the display of advertisements tailored to the interests, preferences and browsing history of the user, making them more attractive and effective. 2. Remarketing: thanks to marketing cookies, it is possible to track users who have visited the Site but have not made a purchase or other action and retarget them with advertisements to encourage them to return to the site and complete the transaction. 3. Measuring the effectiveness of advertising: marketing cookies allow the monitoring of the results of advertising campaigns, such as the number of clicks, conversions or views, which allows the optimization of the marketing strategy. 4. Managing advertising across channels: the use of marketing cookies facilitates the coordination and integration of advertising activities carried out across channels, such as search engines, social media or Partner Sites. 5. Testing and optimization of advertising content: marketing cookies are used to conduct A/B testing and other analysis methods that allow the assessment of which messages, formats or advertising creativity are most effective and engaging for users.